Why is it that kids need to grow up and become like their parents? Why can’t the parents just loosen up a bit and try to be like their children once in a while?
At Sweet Munchkin, we believe that no matter how up-tight one’s job is, or how well they fit in that amazingly creative gray suit, every parent needs to show appreciation for their little ones’ creativity and colorfulness now and then! This is why we place our cheerful and mischievous characters on all kinds of comfortable clothes and accessories, allowing young and old to ultimately share the joy of being together in this world.

PURKO, BIRDY and the rest of the Sweet Munchkins in our store symbolize the quality time spent together, outside, playing games, and living through adventures – all those moments that later in life we use to call memories!

We know that growing up can sometimes be a complicated, messy, and busy experience. But it is always nice to have a reliable partner in crime, when you need to try new things every day.

Sweet Munchkin is all about happiness, love and the joy of being a child.